For Hispanic small business owners, keeping the lights on often means missing out on life’s biggest moments. So for Copa América, Mastercard turned a soccer rule into a business solution: Bring in the Subs.
We identified hardworking owners who hadn't taken a day off in years and sent them to the stadium for a 'Priceless' experience. But we didn't just give them tickets; we gave them peace of mind. While they cheered for their teams, a squad of celebrities and football legends stepped behind the counter to cover their shift. It was a campaign that proved passion implies play, turning a simple substitution into a celebration of community hustle."
Organ donation is the ultimate gift a human can give, but only half of Americans register to become a donor despite 95% believing in its importance. To counter this, Second Chances was created to reward an organ donor’s generosity.
This Project was created for the signing of a peace treaty that aimed to end 52 years of war in Colombia with the FARC guerrilla.
The Bulletpen is exhibited at the Nobel Museum of Stockholm, and at the Historic Memory Museum of Colombia.
Category: TV / OLV
We’re all trained to look for the catch. You see 'unlimited data,' but the fine print says they’ll slow it down. You sign up for a 'free trial,' but they still want your credit card upfront. We just assume there's a trap. But with NYL+ from the New York Lottery, you actually do get more, no hidden tricks, no fine print, nothing up anyone’s sleeves
Category: TV
Every LGBTQ+ member has a beautiful story to tell. Let's give them a stage and a voice.
The concept Stand Up Together credited Metro as a champion for diversity and self-expression under the T-Mobile US umbrella #UnstoppableTogether.
The campaign celebrated creative expression through the art of words by a poet, rapper and a comedian.
Category: Social Media Campaign
84% of Latinos don't have the option to Work From Home during the pandemic. Dunkin' supports them by offering delicious coffees on-the-go to give them a boost so they can work for their children, for their families, for the hispanics, for the community... They can Work FOR Home.
Category: TV + Social Media Campaign
Category: TV + Social Media Campaign
Category: TV + Social Media Campaign
Category: TV
Category: TV
Category: TV
Category: TV